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5 Examples Of Founders Doing Things That Do Not Scale Before They Build Things That Scale

It is important to first do the things that do not scale, learn, iterate, learn some more, then think about how to scale.

    1. Estee Lauder offering to do makeup to strangers

    2. Airbnb founders traveling to NY to talk to hosts

    3. Stripe founders installing the app for people on their PC

    4. Reid Hoffman of LinkedIn replying to customer complaints

    5. Steve Jobs barefoot at a computer store trying to sell the first Mac

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