10 Ideas To Attract Clients
Specifically this is for a remote nutrition program I'm working on with rolling admissions.
1. Price it attractively, almost a no-brainer.
I'm a big believer in 'skin in the game', so it can't & shouldn't be dirt cheap. However, since the model is group/cohort based, and not 1:1, the volume of clients will offset the individual price.
2. Have a strong 'act now' offer/discount, with price going up in 2023.
3. Have a 'founding member' offer.
As this is a new product/program I'll be offering.
4. Show the entire course outline.
5. Use my testimonials.
I have a bunch from previous clients.
6. Nail the transition.
Clearly describe where this course will help them get to. Where do they want to go?
7. Keep it simple.
There are many ways to overcomplicate it, potentially.
8. Get some beta clients to join pre-launch.
9. Pack in tons of value.
Office hours (with me) for support, personalization; draw from all of the major lessons & topics I can teach, etc., etc.
10. Build in a referral system.
Make this super easy to do & redeem.
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