1. When you work on something complex without understanding what you are working on, bad outcomes are almost guaranteed
2. Prioritize the clarity of your message over the desire to looking smart
3. Matrix analogies are overused. When everything is red pill nothing is red pill
4. Most insights are repackaged ideas
5. Money and technology amplify our vices
6. Confronting our fears does not always lead to better outcomes
7. Criticism of a process is not a criticism of an outcome
8. People like to be outraged over anything they can misinterpret
9. Most business leaders don't innovate. They simply copy what their peers are doing so they don't get left out.
10. To make your business more marketable add the prefix, "AI-powered"
11. Everyone wants to sell to you and no one wants to buy from you
12. Responsibility and duty can be used to control you.
13. If you want a legend to disappoint you. Try to talk to them.
14. The power to cancel on social media is greater than the power of forgiveness
15. The formula for success on social media is to say something contrarian that most people love or believe is true => Create viral outrage = > End up being scolded by Piers Morgan.
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