10 Great Brand Manifesto Films

A manifesto film is a statement of a brand's intent. At best it's an emotional piece that clearly states, "This is who we are and this is what stand for." Here are some truly inspiring examples.

Preview

1. Apple: "Here's To The Crazy Ones"

https://www.youtube.com/watch?v=5sMBhDv4sik

2. Pedigree: "We're For Dogs"

https://www.youtube.com/watch?v=kl2cmkOlhVE

3. Nike: "Find Your Greatness"

4. Chrysler: "Imported from Detroit"

5. Gatorade: "#winfromwithin"

6. Ram Trucks: "Farmer"

https://www.youtube.com/watch?v=AMpZ0TGjbWE

7. Thomson Reuters: "the answer company"

https://www.youtube.com/watch?v=bO11YGezch0

8. Levi's "Go Forth"

https://www.youtube.com/watch?v=HG8tqEUTlvs

9. adidas: "Impossible is Nothing"

https://www.youtube.com/watch?v=kAPOqW34OKg

10. Apple: "Perspective"

11. Bonus: Johnnie Walker: "The Man Who Walked Around The World"

12. Double Bonus: IBM: "Centennial Film"