Been listening to @sethstephensdavidovitz and wanted to come up with some testable hypotheses (if/then statements) regarding Google trends research and stocks. Again these are hypothesis statements (meant to be tested and proven right or wrong), not what I'm stating as fact.
1. If there is a significant boost in a search for a particular stock, then there is likely a short term trend happening.
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Meme stocks aside, perhaps externally/pump driven stocks will have more searches, as opposed to "organic" growth stocks.