Three business ideas I likely won't pursue
...or maybe I will.
1. Sobrevaluada: Clothing Line
A nod to $600 t-shirts that just read Balenciaga. This satirical clothing brand, titled "Overrated" in Spanish, mimics some of the more basic garments from high-end fashion houses. Ideally, there is added irony by selling these items at expensive price points.
2. Fizz: Sparkling Water Specialty Store
When I travel I love trying the sparkling water everywhere I go. I love the brands, the bottles, and the variations in taste and carbonation. This store features sparkling water brands from all around the world. Think Beer World but with sparkling water.
3. The Couch: Liquid Therapy
Named after an old-school Freudian symbol of psychotherapy, this themed bar hires licensed therapists as bartenders and sells drinks named after psychotropic medication and psychological modalities. Try an SSRI on the rocks, a CBT (shaken, not stirred), or a shot of Motivational Interviewing.