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10 ways to write better

    1. Understand your why

    Why are you writing this? What are you trying to do?

    2. Identify your audience

    Who are you writing this for? What do they already know? What don't they know? What questions would they have?

    3. Cut out filler words

    Look for words like "absolutely" "kind of" "like" "that"

    4. Check formatting

    Bullets are one of the best ways to share multiple thoughts at once

    5. Write with plain language

    Imagine you had to communicate this to a 5-year-old, how would your language change?

    6. Ask yourself is it clear what the writing is supposed to do

    Is it to inspire action? Make people laugh? Help people understand how to do their work?

    7. Follow AIDA

    Attention, Interest, Desire, Action

    8. Use a good subject line

    If you're writing an email. But it could also be a book (chapter)

    9. Ask what's in it for them?

    Don't write from the perspective of what you want. Ask yourself what's in it for the recipient(s)?

    10. Make it interesting

    If you read through and yawn, it's probably going to bore the hell out of your audience

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