Although written in 2011 this is still a useful quick read
1. Give a lot of thought to your landing page
What is the purpose of using the QR code? What would someone on a cell phone want to do next?2. Put QR codes in a paper book
When I read paper books, which is less often these days, urls are usually just links: why not use a wr code instead? Although I think that my current phone will "click" on a test link using OCR3. Use them on coupons and mailers
4. Sports arena signage: on seats
Scan a QR code attached to your seat to order a popcorn/beer to your seat!5. Sports signage on Jumbotron
Scan here to vote for choice A or B: can do the same thing on tv6. Real estate signage and business cards
7. Retail businesses should have a QR code that goes to their google maps page
At the time of this writing (2012) Google would send you the QR code at no charge (if you did not know how to generate one)8. Links to mobile friendly surveys for any purpose
9. Create a mobile scavenger hunt
This could be fun!10. Trade show materials: links to schedules and presenter bios
11. Car and boat shows
Car history with photos 12. Nutrition information stickers for items like produce or meat that don’t have space for a large label
13. Cooking instructions for food or assembly videos for furniture
14. On movie posters
Links to trailers or to buy tickets 15. Live music shows
Links to merch or other stuff about the band16. Bus and train schedules
Can link to tracking information 17. Link to portfolios of work
This is for anyone that has a truck or sign or piece of paper where they are working18. Instructions for repair or restocking on vehicles
For example QR codes on a fire truck or ambulance that lets you order supplies, links to repair instructions for airplanes and ships19. Scan QR to donate to charity or leave a tip
21. Family and school reunions
22. Group tours: for information and identification of participants
23. Guided tours: in a house, museum or city
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