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What can Elon do to Improve Twitter?

    1. Do a TikTok-style algorithm.

    The way TikTok works is that as soon as someone posts, the algorithm takes notice if the post is getting more likes than usual IN THE FIRST FEW SECOND! Then it checks if the likes are continuing or increasing for the next minute.

    After that, it spreads the post to everybody who it thinks might be interested in the content. This is how come content spreads virally very quickly even if the poster has no followers.

    It's a way to get quality content in front of people even if the original poster has few followers. It's probably the best social media algorithm out there.

    2. Make it easier to get blue checkmarks. All verified accounts. not just influencers

    The blue checkmark system seems irrational. It favors Silicon Valley VCs and movie stars.

    Basically, everyone who is verified should get a blue checkmark. To get verified you just have to prove identity somehow. Maybe a picture of your ID standing with today's newspaper.

    This will make it also a lot easier to create an algorithm that gets rid of as much noise as possible for other verified users.

    3. Bring back Vine!

    Vine had 200 million users and there was a lot of creativity on the platform. I think they were nervous about competition but who cares?

    4. More in-depth profiles.

    Doesn't need to be as in-depth as Facebook but since Facebook usage seems to be declining why not take some of their mindshare?

    5. Get rid of bots.

    This is not difficult. Right now, Twitter loves bots because they create ad impressions.

    In other words, it's a corrupt system and Twitter is aware of it. Advertisers are paying for pageviews created by bots. And celebrities give the appearance of having millions of followers by buying bots.

    I noticed that in the past week or so a lot of big names have lost millions of followers. Twitter is trying to get rid of all the bots before Elon moves in.

    6. Get rid of "50-cent-ers".

    The "50 Cent Army" is China's army of people who they pay pennies to tweet all day long. Probably many countries have propoganda arms like this.

    Again, they are not hard to identify. An AI engine can do it. They aren't bots but they are all fake accounts.

    7. Zero censorship.

    I know people have fits about this. Look, I report profiles when I see grossly anti-semitic posts are other hate posts.

    BUT, there are two actual legal reasons for censorship.

    A) Public Square. Social media companies make the argument that because they are private companies they are allowed to censor.

    BUT, there is a precedent. In 1908 (I think this is the year), there was a town in Florida where every part of the town was run by the same company. A guy got arrested for handing out religious pamphlets.

    But the court rules in his favor, saying that the company had basically created a "public area" by owning the entire town and so speech had to be protected.

    Jack Dorsey, the founder of Twitter, has even called Twitter a "public square". So free speech needs to apply.

    B) There was a case on, I think Prodigy, back in the 90s (I should be looking this up but I do remember it).

    Someone sued Prodigy (or Compuserve, I forget) about hate speech about Hitler.

    Prodigy insisted that they couldn't moderate every piece of content.

    The court agreed. BUT, the court said you either moderate ALL content or zero content.

    You can't ban one person for mentioning some vaccine but then keep Putin or terrorists or whoever. All or nothing.

    One exception, of course, is that media like videos, should probably be kid-friendly.

    8. One tweak to algorithm to avoid "echo chamber". - if everyone is angry in someone's feed or yelling insults (easy to check these with AI) then throw in some tweets into someone's feed that are not so angry. Again, easy for AI to use this.

    Not sure this is a good idea. But emotion detection is now common in AI.

    For instance, even when you call customer service of ANY company, an AI is listening and determining what your mood is. If your mood hits certain triggers a manager is alerted and may assist with the call.

    Basically, if everyone on your feed is angry, maybe you can see a little more from tweets of people you follow who are not as upset. Give a little balance. This is not censorship but trying to avoid the echo chamber.

    9. Podcasts!

    Let people post their entire podcast. Why just post 1 minute and direct traffic elsewhere?

    Also, let podcasters participate in Twitter advertising. The podcaster can do reads of Promoted Tweets that they approve of.

    This benefits the podcaster (makes money and generates traffic). Benefits listeners (don't have to go to other platforms to find great content), and benefits Twitter (make Twitter more sticky and also generates more ad revenues.

    10. Tipping

    Make it easy for people to tip good content. Kind of like patreon but on Twitter. This gives incentive for people to create really good content. it becomes a professional use case and benefits readers as well.
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