Facebook Ads/Shopify

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1. Update image creative (Gold to convert more than red?)
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2. Broad targeting split test
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3. Split test different ad-spend
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4. Change out HotJar for a faster loading thing
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5. Add to cart retarget "Your order is not complete!"
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6. Reduce site-visit retargeting window
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7. Collage product image
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8. Actual product photos lol
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9. Get reviews, maybe exchange discount for new course
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10. Fix/learn email marketing
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