You won't find a job on Linkedin because
In the last 15 years I applied to hundreds of job positions on Linkedin. I never get called by a real company. Do you know why?
1. Companies don't use Linkedin they way you think they do
If you are a medium or large company, it takes months. If you are a small company, you'll use your personal network or word of mouth.
Why are companies encouraging their employees to be on Linkedin and actively post content? Because it improves their corporate image and it helps selling.
Linkedin is not about you: is about your employer. There's nothing wrong with this of course, but we'd better be aware.
2. Everybody lies on Linkedin
On the other hand, everybody on Linkedin is nothing short than a Nobel laureate, or the CEO of the Death Star.
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3. You are overqualified
The expectation is that by now you have built your network of relationships, and you will use that for your next move.
If you are overqualified and apply via an agency - and most job posts are from agencies - they will try to sell you candidates, rather than selling you as a candidate.
4. Nobody gets called for an interview
If you do, you will find that the reason for you being interviewed is simply that somebody said "we need to talk to five candidates" and they have found only four.
5. You are too old
But it's a matter of life, so we'd better get on with it.
6. Linkedin profiles don't show well your career
Nobody wants a Jack of all trade. However, after 10 years we have covered many different roles: which one you choose for Linkedin? Which one makes your talent shine?
Too generic, you are not interesting. Too precise, not a good match. Too short, not eye-capturing. Too long, simply boring.
A profile on Linkedin is a static page. Unless you are the CEO of the Death Star, it just looks like everyone else page.
7. Nobody reads your posts (or CV)
My posts get little or no attention, even if my network is at +1,500.
It's just the way social media are: a quick glance at the title, and move on.
Even less people reads CVs, not even recruitment agencies. They just search for some keywords, make a list of profiles, and send to every profile the same email about "I think this position could be interesting for you".
8. The hiring manager doesn't use Linkedin
We choose the people we work with because we can work well with them, and they work well with our team. The highest skilled people I met were in general very hard to work with. This can be amusing in a TV show set in Pasadena, it doesn't work well in life.
The hiring manager will come late in the hiring process, once all the other people who knows little about the position itself have screened out dozen of applicants down to 2 or 3.
9. Too many applicants
There's no way someone is going to read application #27.
10. You are screened out by software
The theory is good: the recruitment team is understaffed and has limited time. A good, AI-based software tools can help selecting CVs and candidates and save time on both ends.
Like any tool, however, it needs the right data and parameters. Where do they get the right keywords? How many gaps are allowed in a CV? Why are they asking 4 years of experience for an entry-level job?
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